L&A Social Media introduced ‘L&A Flex’, which encourages staff members to work where and when they wanted. The L&A Flex guidelines optimise Deep Work time and each person’s individual work rhythms. Once COVID hit, the team successfully pivoted to fully remote working without impacting culture. The business also saw a 16% increase in critical company performance measures hit and a 35 point improvement in internal NPS, representing a significant increase in company advocacy within the team. Today L&A is a 100% flexible workplace meaning they can attract talent Australiawide.